Your Startup Is Probably Dead On Arrival If you started a company more than two years ago, it’s likely that many of your assumptions are no longer true. You need to stop coding, building, recruiting, fund raising, etc., and take stock of what changed around you. Or your company will die. I just had coffee with Chris, a startup founder I invested in six years ago. Since then he’s been heads-down focused working on 1) a complex autonomy problem, 2) in an existing market with 3) a unique business m...