Snap is turning its smart glasses team into its own company
Jess Weatherbed is a news writer focused on creative industries, computing, and internet culture. Jess started her career at TechRadar, covering news and hardware reviews.Snap is launching a separate business for its upcoming Specs augmented reality glasses in a bid to lure new investors to the project. The new company, aptly named “Specs,” will operate under Snap as a distinct subsidiary ahead of the long-awaited public launch of Specs glasses later this year.“Establishing Specs Inc. as a wholl...
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