Microsoft is in talks with select U.S. publishers about a pilot program to help launch a two-sided marketplace that would compensate publishers for their content used by AI products, starting with its Copilot assistant. Why it matters: Microsoft would become the first major tech company to build an AI marketplace for publishers, a milestone in building a sustainable business model for content companies in the AI era.Driving the news: The new Publisher Content Marketplace (PCM), as Microsoft is c...